25 Sep 2025 | 5 Mins Read

ITC chief optimistic about festive season, cites GST benefits

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ITC, a leading FMCG player, expects a surge in festive demand after the GST rate cut, with a "multiplier impact" on volumes for the packaged food industry. Executive Director Hemant Malik said reduced prices will boost consumption, employment, and the economy. ITC has passed on GST benefits to consumers and is optimistic about urban demand, but remains cautious about inflation.