05 Oct 2025 | 5 Mins Read

Government investigates e-commerce companies over "Dark Pattern" fees

Flipitmoney

The Department of Consumer Affairs received complaints about e-commerce platforms charging extra fees under different names, classified as "dark patterns" that mislead consumers. Minister Pralhad Joshi initiated a detailed investigation and assured strict action against those violating consumer rights, aiming to ensure transparency and fair practices in India's growing e-commerce sector.