16 Oct 2025 | 5 Mins Read

Towns in Titan's areas show festive season boost in sales

Flipitmoney

Titan's CEO Ajoy Chawla reports a strong festive season start despite high gold prices. The demand is driven by smaller towns and pent-up purchases, with Tier-2 and 3 towns outperforming urban markets. Buyers are opting for lightweight jewellery and design-led pieces to maintain affordability, with Titan's domestic jewellery business delivering 19% growth in Q2FY26.